JoJo has unique work experience gained over 30 years in four continents in international sales and marketing, events management, and business, language and cross-cultural training. This has included for the British Council Taiwan, INTO University Partnerships and the University of Exeter, UKEAS, Taipei City Mayor’sOffice, US and Canadian Chambers of Commerce, and the Department of International Trade.
During her time at Lancaster, she focussed her dissertation and company report on the business growth strategy for a training company in order to grow from £1m annual turnover to £5m in five years. She was put forward by the business school and selected by this company based on her ability to gain a rapport with Senior Management Team decision-makers and get to the crux of the matter of how this training company could reach the decision- makers in FTSE100s in order to achieve their objectives.
LANCASTER UNIVERSITY MANAGEMENT SCHOOL
MBA with dissertation and company report written about: ‘The Role of Networking in Business Growth’, with specialisms in Entrepreneurship, International Marketing, and Strategic Business Growth.
UNIVERSITY OF WESTMINSTER/TAIPEI ZHENGZHI UNIVERSITY, TAIWAN
2:1 BA Honours Degree in Mandarin Chinese and French with focus on Chinese character dissertation about Chinese medicine.
KEY WORK PROJECTS
Strategic Business Growth Mentor
Developing business growth strategies for training and other SMEs and multinationals.
Joint Venture Setup
Instrumental role in establishing numerous joint ventures, the first of many worldwide offices, in China, the UK and the US.
Bilingual Employee Training
Training conducted for 300 Mandarin/English speaking stand assistants for British Council/British Trade and Cultural Office annual events.
Rollout of Best Practice
Trained British Council employees, including future Director of Malaysia office, and in Thailand, Japan and Korea, in events management, account management, and international education recruitment.
• Business growth strategies mentoring
• Strategic business and marketing planning • Business analysis report writing
• Presentation and delivery of reports
• Bespoke business growth analysis
• Tailor-made training webinars
JoJo will be available to answer your Business Growth queries every Wednesday in the South West Business Connections Facebook Group